
SipSource Issues 2020 Annual Report Detailing Improved Depletion Trends in 2020 and Predicting "COVID Hangover" in 2021: SipSource, the first and only source for wine and spirits distributor depletion data, today announced the issuance of its 2020 Annual Report that identifies wine and spirits...
Read MoreAfternoon Brief, March 5th

More Bad News: SipSource Report Pulls No Punches: 2023 numbers tell a story of wine's continuing decline and provide little hope for a quick turnaround...

SipSource Issues Third-Quarter Data, Paints Bleak Picture for On-Premise Retail Outlets in 2021: SipSource, the first and only source for wine and spirits distributor depletion data, today announced the issuance of its quarterly report that identifies wine and spirits trends for the time period...
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Green shoots: Is this a “transitional moment”? With spring getting underway, this month’s California Report assesses vineyard conditions, grape demand, and whether the bulk wine and grape markets are seeing the first tentative green shoots of recovery: Is the industry in a “transitional moment”...
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Market rich in strategic buying opportunities With 2026 already six weeks old, this month’s California Report relays the bulk wine and grape activity levels that we have seen since the turn of the year: What has been receiving buyer interest, and at what kind of pricing? As well as updating our...
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After 30 years of moving up and to the right, the American wine industry hit a wall. Not a temporary slowdown or a soft patch. A structural shift that requires a fundamentally different marketing playbook. 2025 was the reality check. 2026 is the year wineries either adapt or watch their customer...
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2025 in review; looking ahead to 2026 This month’s California Report looks back at 2025 on the bulk wine and grape markets and ahead to what we might expect to see in 2026. Bulk inventory charts for a number of 12-month ranges – and updated for January – are included, so too SipSource US wholesaler...
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Supply-demand alignment: Signs of progress? “All will be hoping 2025 is the year sales stabilization finally arrives,” the California Report stated in January. Unfortunately, those hopes were not realized, and case-good sales have continued to be fragile. As a consequence, California’s bulk wine...
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