Podcasting for the wine industry Outshinery client-exclusive workshop Save your seat now! Not yet an Outshinery client? Win a free ticket here. Join our expert panel for an Outshinery client-only workshop that will guide you through this topic and empower you to take growth action within this...

When we launched the Sustainable Winegrowing Podcast in 2016, we weren’t sure where it would go. Now, 300 episodes later, it’s become a go-to resource for growers, researchers, educators, and wine industry professionals dedicated to sustainability. To mark this milestone, we flipped the mic around...

The clink of glasses, the warmth of late afternoon sun across the vines—these are the moments that define a winery. But digital marketers can get stuck in the rut of Facebook posts and Instagram stories that have become repetitive and rote. How do you translate the sensory magic of a tasting room...

8 innovative marketing ideas for wineries in 2024 In a world brimming with choices, grabbing consumers' attention is an art, and in the wine industry, standing out is essential. It's very important this year to get the attention of new wine drinkers, even people that you may have never considered...

How to take advantage of this popular medium to grow your wine brand or business Are you in need of a fresh and effective way to market your winery or wine brand? It’s impossible to deny the impact of podcasting. The podcast market is estimated to hit $25.85 billion in 2023. In the age of digital...

"Podcasts get you the most traction out of any media out there!” ~Katherine Cole, founder of The Four Top podcast and instructor for the recent Outshinery client workshop. Access the replay here. Catch the three reasons why podcasts are so “sticky” according to Katherine Cole, founder of The Four...

Plus 5 ways forward-looking wine brands can use audio to stay relevant to younger consumers. Guest post from Lawrence Francis, founder of Interpreting Wine I often think about podcasting as a hidden revolution. Perhaps because 92% of us listen to podcasts alone, it’s not an activity that drives...

Event Type: Seminar

Location: Virtual

Date: 3/23/2022

Podcasting for the wine industry Outshinery client-exclusive workshop Save your seat now! Not yet an Outshinery client? Win a free ticket here. Join our expert panel for an Outshinery client-only workshop that will guide you through this topic and empower you to take growth action within this...